SMRTR TechJun 10, 2026The Verge

You can just tell the Instagram algorithm what you want now

SMRTR summary

Instagram is giving users direct control over what its algorithm shows them through a new "Your Algorithm" feature, letting people view and change the topics the app thinks they're interested in across the main feed. This expands on similar tools already available for Reels and Explore. Instagram says AI language models now make it possible to explain recommendations in plain terms, shifting the experience from something that happens to users to something they can actively shape.

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