SMRTR TechJan 9, 2025TechSpot

Which search engine almost bought Google in the 1990s?

SMRTR summary

Google co-founder Larry Page attempted to sell the company to Excite for $1.6 million in 1997. The deal fell through due to disagreements over replacing Excite's search technology and concerns that Google's superior results might reduce user engagement and ad revenue.

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