SMRTR TechJan 28, 2026Engadget

Snap is spinning off its AR glasses into a separate business

SMRTR summary

Snap created Specs Inc., a separate subsidiary for its augmented reality glasses business, to attract outside investors and partnerships while competing against Meta's better-funded AR development. The new company plans to launch next-generation standalone AR glasses this year that will be lighter and more capable than previous developer-focused models.

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