Disney's latest TikTok deal shows it's betting on real creators instead of AI-generated videos
SMRTR summary
Disney is partnering with TikTok to bring creator-made vertical videos to Disney+, covering franchises like Marvel, Star Wars, and Pixar. This replaces a scrapped deal with OpenAI's Sora, which would have used AI to generate videos featuring Disney characters, signaling a clear shift toward human creativity over AI content.
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