SMRTR TechJun 2, 2026Hacker News

Apple's MacBook Neo is winning over a new generation of buyers

SMRTR summary

The $599 MacBook Neo sold 1.1 million units in three weeks, outselling MacBook Air and Pro debut quarters. It's drawing first-time buyers, potentially growing Apple's share in the $400–$699 laptop market from 2% to 15%.

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