Apple's M4 MacBooks can’t come soon enough as Mac sales plummet

Mac sales have declined significantly, with Apple experiencing a 17.5% year-on-year drop in shipments last quarter, contrasting with overall PC market growth of 1.3%. Apple's market share fell from 9.5% to 7.7%. Reasons may include economic uncertainty, post-pandemic slowdown, and anticipation of new M4-powered Macs. The upcoming MacBook Pro range is rumored to have performance improvements. Apple's frequent product releases may contribute to the sales dip, as customers hesitate to buy potentially soon-outdated devices.