SMRTR TechDec 19, 2024NewsBytes

Apple cancels plan to sell iPhone as a subscription service

SMRTR summary

Apple has scrapped plans for an iPhone hardware subscription service, dissolving the team behind it. The service, intended to offer monthly payments and yearly upgrades, aimed to boost iPhone sales and recurring revenue. Facing setbacks and delays since 2022, the project was ultimately canceled due to regulatory concerns, including stricter rules from the Consumer Financial Protection Bureau.

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