The Science That You Buy
SMRTR summary
Beauty and wellness companies are increasingly using complex scientific language and molecular imagery to market their products, with everything from $75 hair masks to probiotic leggings now featuring lab-speak about peptides and biotech research. This trend exploits consumers' trust in science while actual institutional scientific research faces defunding and public skepticism, creating a concerning shift where science becomes primarily a marketing tool rather than genuine research.
SMRTR provides this summary for quick context. The original article belongs to The Atlantic.
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