SMRTR AIJun 9, 2025Engadget

To fix Apple Intelligence, Apple needs to be honest about its capabilities

SMRTR summary

Apple's ambitious AI plans unveiled at WWDC 2024 fell short of expectations. The company overpromised on Siri's capabilities, showcasing a concept video rather than a real demo. Apple delayed the rollout of new features and faced criticism for misleading marketing. To regain trust, Apple needs to be transparent about its AI roadmap and acknowledge its missteps.

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