SMRTR AIJun 14, 2026The Verge

The future of Hollywood isn’t feeding prompts into vanilla gen AI models

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Generative AI hasn't yet proven itself as a reliable filmmaking tool, but experimental films at the 2025 Tribeca Film Festival showed how it can work when human artists stay in control. Google DeepMind's Dear Upstairs Neighbors stood out by using custom-trained AI models built around a specific artist's style, combined with traditional animation software. The takeaway: AI works best as a tailored creative tool, not a shortcut.

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