In China, You Can Now Rent Your Face to AI – And Maybe Never Get It Back
SMRTR summary
China's booming AI microdrama industry — which produced 128,000 titles in just the first quarter of 2026 — is driving demand for real human faces to avoid the "uncanny valley" effect of fully synthetic ones. Platforms like ActID and New Claw let ordinary people rent their likenesses for $15–$700, but legal protections remain weak, leaving people with little control once their faces enter AI production pipelines.
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