Apple botched the Apple Intelligence launch, but its long-term strategy is sound

Apple's "Apple Intelligence" AI features have been released across iOS 18.1 and 18.2, including Writing Tools, image editing, and Siri improvements. The hasty rollout has resulted in inconsistencies and incomplete features. Despite this, Apple's user-focused AI approach shows potential. While their language models currently trail competitors, Apple Intelligence could become a valuable asset with further development. The rollout strategy may have been influenced by external pressures.