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SMRTR AI• Jul 22, 2025• PYMNTS

AI-Powered Chatbots Capture 5.6% of Desktop Browser-Based Search Traffic

SMRTR summary

AI-powered chatbots are gaining traction in desktop browser searches, with their share rising to 5.6% in June from 1.3% in January 2024. This growth is even more pronounced among early adopters, reaching 40% of their desktop searches. The trend is sparking new AI-optimization startups and advertising opportunities, potentially reshaping how people find information online.

SMRTR provides this summary for quick context. The original article belongs to PYMNTS.

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