Xbox continues its push beyond consoles with new ad campaign
SMRTR summary
Microsoft launches a new "This is an Xbox" marketing campaign to promote Xbox gaming across multiple devices beyond traditional consoles. The campaign highlights that laptops, TVs, handheld PCs, and VR headsets can now be considered Xbox platforms, aligning with Microsoft's "Xbox Everywhere" strategy to reach more players on various devices and platforms.
SMRTR provides this summary for quick context. The original article belongs to The Verge.
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