SMRTR TechDec 8, 2025TechRadar

Subaru joins controversial list of carmakers experimenting with infotainment system pop-up ads

SMRTR summary

Subaru has joined other automakers like Stellantis in displaying pop-up advertisements on vehicle infotainment screens, with North American owners reporting Sirius XM ads appearing while driving at highway speeds. Some drivers claim the sudden ads are dangerously distracting and have nearly caused accidents, though Subaru states it hasn't received direct complaints about the practice.

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