SMRTR TechApr 29, 2026Medium

Pixel dreams: how the Nintendo NES brought video games back from the brink

SMRTR summary

After the video game industry collapsed in 1983 due to oversaturation and terrible games — most notoriously the disastrous E.T. game — consoles like Atari became worthless, with 750,000 unsold cartridges famously buried in a landfill. Kids moved on to arcade games and early computers. Then Nintendo stepped in and brought console gaming back to life, rescuing an entire industry that most people thought was dead.

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