Meta will use your chats with AI to sell hyper-targeted ads
SMRTR summary
Meta will begin using conversations with its AI chatbots and features to create hyper-targeted advertisements starting December 16, 2025, affecting over 1 billion monthly Meta AI users across WhatsApp, Instagram, and other platforms. Users cannot opt out of this data collection except by completely avoiding Meta's AI products, though the company says it won't use sensitive topics like health or political views for ad targeting.
SMRTR provides this summary for quick context. The original article belongs to 9to5Mac.
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