Marc Lore’s robots make 500 burrito bowls an hour. A human can make 45.
SMRTR summary
Five hundred salads an hour. That's what Marc Lore's "infinite bowl machine" can produce, compared to maybe 45 by a human worker.
Lore, the entrepreneur who sold Diapers.com and Jet.com for a combined $3.8 billion, is now betting big on Wonder, a food-tech startup he describes as a "vertically integrated food platform." It owns 26 restaurant brands, manages its own kitchens, and acquired GrubHub for $650 million.
The real hook? Robotic kitchen technology acquired from Sweetgreen, where a spinning turntable drops ingredients into bowls with zero errors. Bowls run under $10. A Bobby Flay steak costs $36.
"We can stay open until 2 a.m. in the suburbs because we can operate all 26 restaurants with three people late night," Lore said.
He's also pitching "Wonder Create," letting anyone build a restaurant concept using an AI prompt for $10 a month. "Think Shopify on steroids," he says.
An IPO, Lore says, is coming early next year.
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