iPhone Fold Expected to Claim 22% of Foldable Market, 34% of Revenue in First Year

Apple's upcoming foldable iPhone is projected to capture over 22% of foldable smartphone unit sales and 34% of market revenue in its first year, despite an expected $2,400 starting price. The device, rumored to launch in fall 2026, will feature a book-like horizontal fold opening from 5.5 inches to 7.8 inches with a potentially crease-free display. Apple's entry is expected to drive 30% growth in the overall foldable market, marking a turning point for mainstream adoption.