iPhone 18 Pro May Have 'Aggressive' Starting Price Despite RAM Crisis
SMRTR summary
Despite a global RAM chip shortage pushing Android phone prices higher, Apple is expected to keep iPhone 18 Pro pricing competitive, possibly unchanged from the iPhone 17 Pro's $1,099 starting price. Analyst Jeff Pu believes Apple's massive scale gives it stronger leverage over suppliers, and the company plans to offset memory costs by cutting expenses elsewhere, like displays and cameras.
SMRTR provides this summary for quick context. The original article belongs to Mac Rumors.
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