SMRTR TechNov 9, 2024The Verge

Instagram stops the ‘rug pull’ that disappears videos while you’re watching them

SMRTR summary

Instagram has stopped its "rug pull" feature, which abruptly replaced loaded videos with new content. The change, announced by Instagram head Adam Mosseri, improves user experience but slightly reduces engagement, prioritizing smoother browsing over immediate content updates.

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