SMRTR TechOct 27, 2025Dataconomy

Google’s search business could lose $30 billion a year to ChatGPT

SMRTR summary

A new analysis estimates Google could lose $30.4 billion annually in search ad revenue to ChatGPT's browser, based on ChatGPT's 800 million weekly users and potential search volume. The real threat isn't competition for searches, but ChatGPT's transformation into a platform that connects users directly to services like booking sites, completely bypassing Google's middleman role that has driven its business model for decades.

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