SMRTR TechJul 10, 2025TechSpot

Cloudflare wants Google to let sites block AI without losing search visibility

SMRTR summary

Cloudflare is implementing a "pay-per-crawl" system to address uncontrolled data scraping by AI companies. CEO Matthew Prince seeks cooperation from major AI firms but may face opposition. The company is blocking Google's Gemini bot and developing methods to distinguish AI crawlers from regular search indexing. This initiative aims to maintain web accessibility for humans while limiting AI-related misuse. Prince suggests legal mandates may be needed if this effort fails, though he prefers to avoid new legislation.

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