SMRTR TechFeb 1, 2026Engadget

Apple's online store now lets you build a new Mac exactly the way you want

SMRTR summary

Apple redesigned its online Mac purchasing system to mirror the iPhone buying experience, allowing customers to select individual specifications step-by-step rather than choosing from preset configurations. Buyers can now customize color, display, chip, memory, storage, and power adapter options, plus add pre-installed apps like Final Cut Pro. This change may signal upcoming MacBook Pro releases featuring M5 Pro and M5 Max chips with customizable CPU and GPU cores, potentially launching with macOS 26.3 between February and March.

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