SMRTR TechMar 8, 2026Mac Rumors

Apple Planning 'MacBook Ultra' With Touchscreen and Higher Price

SMRTR summary

Apple plans to launch a premium "MacBook Ultra" later this year featuring the company's first OLED touchscreen display, positioned above current MacBook Pro models rather than replacing them. The new top-tier laptop will command significantly higher prices, potentially increasing costs by 20% similar to when Apple introduced OLED displays to iPhones and iPads.

SMRTR provides this summary for quick context. The original article belongs to Mac Rumors.

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