SMRTR TechJul 2, 2026Reddit

America Is Having MacBook Sticker Shock

SMRTR summary

Apple has raised prices across nearly all its Mac and iPad products, with the highest-end MacBook Pro now reaching $10,000. The cause is a global RAM shortage driven by AI data centers buying up memory chips, causing prices to quadruple. iPhones remain unchanged for now, but analysts expect the iPhone 18 this fall to cost up to $200 more. Experts say prices are unlikely to ever drop back down.

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