SMRTR TechOct 8, 2024MIT Technology Review

Adobe wants to make it easier for artists to blacklist their work from AI scraping

SMRTR summary

Adobe's new web app, Adobe Content Authenticity, helps creators protect their work from AI training datasets. It allows artists to add "content credentials," including verified identity and social media handles, and signal non-consent for AI use. The app uses digital fingerprinting and invisible watermarking to maintain credentials across platforms. While not foolproof, it aims to prevent accidental credential removal. A public beta is planned for early 2025.

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