Why It’s Better To Not Assume Customers Want AI
SMRTR summary
AI adoption in businesses is soaring, with 78% of organizations now using AI in at least one function. However, new research reveals consumers are less likely to purchase products labeled as "AI-powered." Emotional trust issues and fears about job losses, privacy breaches, and dystopian futures drive this unexpected backlash against AI marketing claims.
SMRTR provides this summary for quick context. The original article belongs to Forbes.
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