Siri AI could come with a paywall for power users
SMRTR summary
In his final earnings call as CEO, Tim Cook hinted that Apple's long-awaited Siri AI upgrade may include paid tiers through iCloud+ subscriptions, similar to how OpenAI and Anthropic operate. The revamped Siri is currently in iOS 27 beta, with a broader rollout planned for fall 2026. Apple has struggled to catch up in AI, even licensing Google's Gemini model and paying $250 million to settle a lawsuit over misleading AI marketing.
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