OpenAI Reportedly Weighing the Addition of Ads to AI Products
SMRTR summary
OpenAI is exploring advertising as a potential new revenue stream, according to CFO Sarah Friar. The company, recently valued at $150 billion, has been hiring ad experts from Google and Meta. While initially considering ads, Friar later clarified that OpenAI has no active plans to pursue advertising, focusing instead on growth within its existing business model. This development could impact the digital advertising market, potentially requiring advertisers to adapt their strategies for AI-powered platforms.
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