SMRTR AIOct 2, 2025PYMNTS

Meta Pitches AI Chat Service to Third-Party Websites

SMRTR summary

Meta launched "Business AI," a free chat assistant that helps companies provide personalized product recommendations and faster purchasing options through conversations on websites, Instagram, and Facebook. The service, which will charge fees for use on third-party websites, enters a growing AI commerce market where one-third of consumers already use AI for shopping decisions.

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