SMRTR AIOct 9, 2025PYMNTS

How Startups Are Building AI-Native Workflows

SMRTR summary

A new generation of startups is building AI-native businesses by embedding artificial intelligence across every function rather than just automating tasks. Analysis of over 200,000 early-stage companies shows 60% of AI spending goes to general-purpose tools like creative software and assistants, while 40% funds specific functions like finance and legal. These companies create dedicated AI roles to test tools and implement them strategically, with professionals expecting to save five hours weekly through AI in 2025.

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