Beyond Content: Three Ways AI Is Changing Online Marketing
SMRTR summary
AI is now essential for marketing beyond content creation. Companies must optimize their online presence for various AI systems, including search engines and language models, which determine digital visibility and perception. Marketers can use AI tools to analyze and improve strategies for interacting with these decision-making AIs. Understanding AI operations and leveraging AI-powered tools is crucial for success in today's complex online business landscape.
SMRTR provides this summary for quick context. The original article belongs to Forbes.
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