AI ‘content creators’ are getting harder to spot
SMRTR summary
AI-generated influencers have exploded across social media, evolving from obvious digital creations to nearly undetectable fake personas pushing products, disinformation, and scams. Cheap, accessible AI tools now let anyone build convincing fake creators, while platforms largely ignore the problem — leaving users defenseless against a growing flood of synthetic content.
SMRTR provides this summary for quick context. The original article belongs to The Verge.
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