AI chatbots are becoming personal shopping assistants—What makes them good?
SMRTR summary
US consumers are increasingly using AI chatbots as shopping assistants, with 39% already using them and 53% planning to within a year. These tools excel at understanding queries, accessing product information, and providing personalized recommendations, but haven't yet significantly boosted retailer conversion rates despite higher engagement.
SMRTR provides this summary for quick context. The original article belongs to NewsBytes.
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