Activision Blizzard is using generative AI to hawk games that don't exist
SMRTR summary
Activision Blizzard is using AI to create fake game ads on Instagram for titles like Guitar Hero Mobile and Crash Bandicoot Brawl. The ads lead to mock app store pages with surveys, potentially gauging interest in future projects, but raise ethical concerns due to the company's size and prominence in the industry.
SMRTR provides this summary for quick context. The original article belongs to Daily.dev.
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